---
title: Marketing News & Events | MSSmedia | Marketing (25)
description: Team marketing brings you the best of news and commentary (25)
---

[![MSSmedia](https://info.mssmedia.com/hubfs/MSSmedia_February2020/Images/ico_logo.svg "MSSmedia")](https://mssmedia.com)

- [Expertise](https://mssmedia.com/our-expertise/) 
    - [Media + Advertising](https://mssmedia.com/our-expertise/mediaadvertising/)
    - [Digital Media](https://mssmedia.com/our-expertise/digital-advertising-management/)
    - [Public Relations](https://mssmedia.com/our-expertise/public-relations/)
    - [Campus Marketing](https://info.mssmedia.com/campus-marketing)
    - [Higher Ed Marketing](https://info.mssmedia.com/higher-ed-pillar-content)
    - [Property Marketing](https://info.mssmedia.com/property-marketing)
- [Government](https://mssmedia.com/government)
- [Work](https://mssmedia.com/our-work/)
- [About](https://mssmedia.com/about/)
- [Blog](https://info.mssmedia.com/blog)
- [Let's Collaborate](https://mssmedia.com/lets-collaborate/)

### EXPERT PERSPECTIVES

# Newsworthy + Notable

[![GET ON THE LIST](https://no-cache.hubspot.com/cta/default/6893619/4683e63f-355f-429d-a3e8-d190eea5d50a.png)](https://cta-redirect.hubspot.com/cta/redirect/6893619/4683e63f-355f-429d-a3e8-d190eea5d50a)

##### + Marketing wrote:

[![](https://info.mssmedia.com/hubfs/Tik%20Tok%20Advertising.jpeg)](https://info.mssmedia.com/blog/digital-campus-advertising-by-platform-tiktok)

## [Digital Campus Advertising by Platform: TikTok](https://info.mssmedia.com/blog/digital-campus-advertising-by-platform-tiktok)

Social media accounted for a [third](https://blog.hootsuite.com/social-media-advertising-stats/) of all digital advertising spending in 2022. And with good reason! Almost 5 billion people across the world use social media, and that number continues to increase. As we discussed [recently](https://info.mssmedia.com/blog/digital-campus-advertising-by-platform-snapchat), [emerging media](https://info.mssmedia.com/blog/what-is-emerging-media-how-should-you-use-it) is a critical component of successful digital campus advertising campaigns. Discover what TikTok ads can contribute to your marketing efforts.

[Read More](https://info.mssmedia.com/blog/digital-campus-advertising-by-platform-tiktok)

##### + Popular Topics

[Campus Media](https://info.mssmedia.com/blog/tag/campus-media)

[Digital Media](https://info.mssmedia.com/blog/tag/digital-media)

[Media + Advertising](https://info.mssmedia.com/blog/tag/media-advertising)

[Millennials + Gen Z](https://info.mssmedia.com/blog/tag/millennials-gen-z)

[Marketing Toolkit](https://info.mssmedia.com/blog/tag/marketing-toolkit)

[Higher Ed Marketing](https://info.mssmedia.com/blog/tag/higher-ed-marketing)

[Public Relations](https://info.mssmedia.com/blog/tag/public-relations)

[Property Marketing](https://info.mssmedia.com/blog/tag/property-marketing)

##### + Search

### BE IN THE KNOW

We deliver the latest media tips + insider marketing advice straight to your inbox.

[![GET ON THE LIST](https://no-cache.hubspot.com/cta/default/6893619/4683e63f-355f-429d-a3e8-d190eea5d50a.png)](https://cta-redirect.hubspot.com/cta/redirect/6893619/4683e63f-355f-429d-a3e8-d190eea5d50a)

##### Recent Posts by Marketing

Team marketing brings you the best of news and commentary

[![](https://info.mssmedia.com/hubfs/Snapchat%20Advertising_.jpg)](https://info.mssmedia.com/blog/digital-campus-advertising-by-platform-snapchat)

## [Digital Campus Advertising by Platform: Snapchat](https://info.mssmedia.com/blog/digital-campus-advertising-by-platform-snapchat)

The United States is the [largest](https://www.statista.com/topics/1176/online-advertising/#topicOverview) digital advertising market in the world. Spending in this sector is projected to reach $200 billion by 2025. To maximize return on their digital campus advertising...

[Read More](https://info.mssmedia.com/blog/digital-campus-advertising-by-platform-snapchat)

[![](https://info.mssmedia.com/hubfs/Ask%20Ari%20USC.png)](https://info.mssmedia.com/blog/successful-campus-media-campaigns-usc-campus-wellbeing-and-education)

## [Successful Campus Media Campaigns: USC Campus Wellbeing and Education](https://info.mssmedia.com/blog/successful-campus-media-campaigns-usc-campus-wellbeing-and-education)

Today’s post in our successful campus media campaigns series explores how the [University of Southern California](https://www.usc.edu/)’s Office of Campus Wellbeing & Education reached hundreds of thousands of college...

[Read More](https://info.mssmedia.com/blog/successful-campus-media-campaigns-usc-campus-wellbeing-and-education)

[![](https://info.mssmedia.com/hubfs/Top%20Marketing%20Strategies_%20Exposure%20%26%20Location%20Targeting.jpg)](https://info.mssmedia.com/blog/top-marketing-strategies-frequent-exposure-location-targeting)

## [Top Marketing Strategies: Frequent Exposure & Location Targeting](https://info.mssmedia.com/blog/top-marketing-strategies-frequent-exposure-location-targeting)

In today's digital age, marketers have access to a vast array of tools and tactics to reach their target audience. One of the most important marketing strategies is to create frequent exposure to...

[Read More](https://info.mssmedia.com/blog/top-marketing-strategies-frequent-exposure-location-targeting)

[Previous](https://info.mssmedia.com/blog/author/marketing/page/24) [All posts](https://info.mssmedia.com/blog/all) [Next](https://info.mssmedia.com/blog/author/marketing/page/26)

<https://mssmedia.com>

Media + PR agency specializing in Education,  
Government, Real Estate & Lifestyle.

© 2026 MSSmedia