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We’ve discussed the continuing benefits of traditional campus media, but we’re also well aware that the vast majority of university attendees are deeply enmeshed in the digital landscape, making online platforms a vital part of your marketing efforts. Learn more about the value of digital campus media campaigns and the many ways to conduct a successful mobile advertising campaign for a college audience

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Three College Back-to-School Marketing Strategies for Fall

As we recently discussed, college back-to-school advertising is an important long-term proposition for many businesses. Incorporate these three college back-to-school marketing strategies to...

Why Advertising at University of Central Florida Is Valuable

University of Central Florida (UCF) is ranked among the top 15 Most Innovative Universities in the Nation by U.S. News & World Report. Its researchers attract more than $200 million a year in grants...

Successful Campus Media Campaigns: FSU College of Business

We’re pleased to share the second post in our successful campus media campaign case study series with you today. Join us as we examine Florida State University College of Business’s Higher Education...