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We’ve covered the basics of creating a successful property marketing campaign and we’ve taken a deep dive into several of the most important components of an effective student housing marketing strategy. Now we’re going to look at some of the marketing best practices our clients have incorporated. These tactics drive audience engagement and produce real results

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How to Create a Successful Student Enrollment Campaign

We recently discussed what a state-of-the-art student enrollment marketing campaign consists of and how an effective recruitment campaign strengthens your school’s reputation, extends your reach,...

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How COVID-19 is Affecting Marketing Campaigns

Marketing is no easy task at the best of times, and marketing during a pandemic is truly challenging. This past spring we explored how following three simple corporate communications principles...

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The Benefits of an Integrated Marketing Strategy for Student Housing

In this fifth post in our Property Marketing for Student Housing blog series, we complete the DISCOVER stage of marketing strategy development before moving on to stage two - CREATE. Here we...