+ Public Relations

In today’s crowded higher education marketplace, it’s not enough to simply offer the degrees and programs that applicants are looking for. You need to attract attention to your institution – both the tangible benefits it offers and the intangible assets that set it apart.

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+ public-relations
Affiliate marketing and PR

What is Affiliate Marketing in PR?

We are living in the age of information overload. Huge volumes of information are continually being created and instantly disseminated in today's digital age. How does this heavy and constant flow...

+ public-relations

What is Public Relations in Local Governments?

According to Trading Economics, the U.S. economy grew by 2.1 percent in the second quarter of 2019. As a result of this growth, local governments and non-governmental organizations keep...

+ public-relations

How to Engage Millennials and Gen Z When Advertising

As we all know by now, millennials and Gen Z are crucial demographics to understand as marketers. Some people don’t get them and others excuse them, but to successfully engage with them, the best...