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As student housing property managers struggle to meet their occupancy goals in an intensely competitive environment, many are looking for innovative marketing strategies that will successfully deliver heads in beds. It’s easy to get lost in a deluge of marketing gimmicks and conflicting advice. Throughout almost two decades of delivering winning marketing strategies, we’ve honed our process for maximum effectiveness and efficiency. The end result? Ten concise steps to successfully reach your student housing property marketing goals.

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Property Marketing Best Practices Drive Target Audience Engagement

We’ve covered the basics of creating a successful property marketing campaign and we’ve taken a deep dive into several of the most important components of an effective student housing marketing...

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How to Create a Successful Student Enrollment Campaign

We recently discussed what a state-of-the-art student enrollment marketing campaign consists of and how an effective recruitment campaign strengthens your school’s reputation, extends your reach,...

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The Benefits of an Integrated Marketing Strategy for Student Housing

In this fifth post in our Property Marketing for Student Housing blog series, we complete the DISCOVER stage of marketing strategy development before moving on to stage two - CREATE. Here we...