+ Property Marketing

We’ve covered the basics of creating a successful property marketing campaign and we’ve taken a deep dive into several of the most important components of an effective student housing marketing strategy. Now we’re going to look at some of the marketing best practices our clients have incorporated. These tactics drive audience engagement and produce real results

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+ property-marketing
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The Benefits of an Integrated Marketing Strategy for Student Housing

In this fifth post in our Property Marketing for Student Housing blog series, we complete the DISCOVER stage of marketing strategy development before moving on to stage two - CREATE. Here we...

+ property-marketing
What's Next Persona

Identify Target Personas for a Successful Property Marketing Campaign

As a student housing property manager, your target audience likely seems pretty straightforward. You’re marketing your property to college students, end of story. Or is it? The best way to...

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Student Housing Success

Creating a Successful Property Marketing Campaign for Student Housing

We recently discussed what a state-of-the-art student housing property marketing campaign consists of and how an effective leasing campaign increases brand awareness, attracts more qualified...