In today's interconnected world, a robust digital marketing strategy is no longer a luxury but a necessity for higher education institutions. Understanding social media usage statistics is paramount to effectively reach prospective students, engage with alumni and build a strong brand presence. Let's dive into some key social media usage statistics that should inform your higher ed digital marketing efforts.
College campus advertising is a powerful tool for brands seeking to build a loyal customer base. The key to maximizing its effectiveness lies in understanding a fundamental marketing metric -...
Reaching today's college students requires a smart, multi-faceted approach. Forget relying solely on flyers tacked to notice boards. The modern campus is a dynamic environment brimming with digital...
The marketing landscape is changing at an unprecedented pace. At the heart of this transformation is artificial intelligence (AI). No longer just a futuristic concept, AI is a practical tool that's...