Recruiting college students is challenging at the best of times. Today’s university marketing departments are facing a tumultuous environment and an extremely competitive marketplace. Enlisting the help of a skilled media and PR agency can make all the difference. But what kind of firm will produce the best return on investment? Are higher education digital marketing agencies worth the cost?
Today’s post in our successful campus media campaigns series explores how the National Institutes of Health (NIH) All of Us Research Program is reaching tens of thousands of students, faculty and...
The visual impact of traditional campus media delivers excellent bang for your buck. From bike shelters to newspaper kiosks to bus wraps, offline campus ads have the power to gain outstanding...
To advertise to students effectively, you must understand the best ways to reach and influence them. Because this target audience spends so much time on social media, it’s essential that you...