Did you know that college students in the United States have over $500 billion in spending power? Therefore, gaining the attention of the millions that make up this audience is vital for a wide range of corporations and organizations. Campus marketing campaigns focus your advertising efforts on the limited areas in which these young people live, learn and earn with excellent effect. Mobile applications are one of the newest tools in the diverse campus marketing tool bag.
In today’s crowded higher education marketplace, it’s not enough to simply offer the degrees and programs that applicants are looking for. You need to attract attention to your institution – both the...
In today’s digital world, traditional advertising methods are no longer enough to maintain competitiveness in the media and marketing space. Every day, people consume advertisements through a variety...
Many campus recruiters recognize that digital marketing tactics are an important part of their efforts to drive enrollment. However, marketing directors may not realize how essential new media...