---
title: Marketing News & Events | MSSmedia | Digital Media (14)
description: Digital Media | Updates from the MSSmedia team related to our industry, our company and our customers' success stories (14)
---

[![MSSmedia](https://info.mssmedia.com/hubfs/MSSmedia_February2020/Images/ico_logo.svg "MSSmedia")](https://mssmedia.com)

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##### + Digital Media (14)

[![](https://info.mssmedia.com/hubfs/Mock%20Up%20Images/24%20Jones/VerticalLayout_24Jones.png)](https://info.mssmedia.com/blog/effective-college-media-strategies-campus-takeovers)

## [Effective College Media Strategies: Campus Takeovers](https://info.mssmedia.com/blog/effective-college-media-strategies-campus-takeovers)

Looking to make an advertising splash? Consider a campus takeover event! Designed to increase brand awareness among young adults, this high impact tactic is one of the most effective campus media strategies out there.

[Read More](https://info.mssmedia.com/blog/effective-college-media-strategies-campus-takeovers)

##### + Popular Topics

[Campus Media](https://info.mssmedia.com/blog/tag/campus-media)

[Digital Media](https://info.mssmedia.com/blog/tag/digital-media)

[Media + Advertising](https://info.mssmedia.com/blog/tag/media-advertising)

[Millennials + Gen Z](https://info.mssmedia.com/blog/tag/millennials-gen-z)

[Marketing Toolkit](https://info.mssmedia.com/blog/tag/marketing-toolkit)

[Higher Ed Marketing](https://info.mssmedia.com/blog/tag/higher-ed-marketing)

[Public Relations](https://info.mssmedia.com/blog/tag/public-relations)

[Property Marketing](https://info.mssmedia.com/blog/tag/property-marketing)

##### + Search

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##### + digital-media

[![](https://info.mssmedia.com/hubfs/Next%20Generation%20Campus%20Marketing%20Campaigns.jpg)](https://info.mssmedia.com/blog/advertising-to-students-8-ways-to-overcome-common-roadblocks)

## [Advertising to Students: 8 Ways to Overcome Common Roadblocks](https://info.mssmedia.com/blog/advertising-to-students-8-ways-to-overcome-common-roadblocks)

We know [how important](https://info.mssmedia.com/blog/why-advertise-to-students-college-students-as-a-target-market)advertising to students is. But we also know the difficulties inherent in advertising to young adults. This is a tech savvy generation. Many don’t watch broadcast TV, listen to...

[Read More](https://info.mssmedia.com/blog/advertising-to-students-8-ways-to-overcome-common-roadblocks)

##### + digital-media

[![](https://info.mssmedia.com/hubfs/Next%20Gen%20and%20Parents.jpg)](https://info.mssmedia.com/blog/how-to-reach-younger-students-to-increase-enrollment)

## [How To Reach Younger Students to Increase Enrollment](https://info.mssmedia.com/blog/how-to-reach-younger-students-to-increase-enrollment)

The sooner you begin marketing to high school students, the [more likely](https://eab.com/insights/blogs/enrollment/6-proven-ways-to-boost-your-college-enrollment/) they are to enroll. Early contact builds awareness and excitement for the possibilities of both higher education and college...

[Read More](https://info.mssmedia.com/blog/how-to-reach-younger-students-to-increase-enrollment)

##### + digital-media

[![](https://info.mssmedia.com/hubfs/Social%20Media%20Marketing%20Influencers.png)](https://info.mssmedia.com/blog/marketing-strategy-engage-gen-z-millennials-with-social-shopping)

## [Marketing Strategy: Engage Gen Z & Millennials with Social Shopping](https://info.mssmedia.com/blog/marketing-strategy-engage-gen-z-millennials-with-social-shopping)

Social media has solidified its role as an information, entertainment and connection source for much of the population. It also gives companies and brands new and creative ways to engage with their...

[Read More](https://info.mssmedia.com/blog/marketing-strategy-engage-gen-z-millennials-with-social-shopping)

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