Audio streaming services continue to explode in popularity, especially among young adults. Spotify, Pandora, and other digital platforms are the preferred sources of audio information and entertainment for the majority of millennial and Gen Z listeners. Reach this crucial audience with one of the top college media strategies - campus audio advertising.
Today’s post in our successful campus media campaigns series explores how streaming audio giant Spotify increased clickthrough rates with an integrated campus media campaign. Learn how you can...
Digital marketing solutions may be the most important part of a successful student recruitment campaign, and videos are a key digital marketing tool. Develop an effective video marketing strategy to...
Today’s post in our successful campus media campaigns series explores how the University of Houston College of Nursing achieved record high information session attendance and program enrollment...