As we head further and further into an era of online marketing, the term “SEO” is frequently referenced, mis-referenced, and used as the basis of arcane marketing arguments. SEO, or Search Engine Optimization, can be concisely defined as the practice of increasing both the quality and quantity of traffic to your website (as well as associated exposure to your brand) through non-paid or “organic” search engine results. Learn the three simple steps to SEO success and watch your digital marketing results soar.
