---
title: Marketing News & Events | MSSmedia | Barbara Gretsch, CEO
description: Updates from the MSSmedia team related to our industry, our company and our customers' success stories
---

[![MSSmedia](https://info.mssmedia.com/hubfs/MSSmedia_February2020/Images/ico_logo.svg "MSSmedia")](https://mssmedia.com)

- [Expertise](https://mssmedia.com/our-expertise/) 
    - [Media + Advertising](https://mssmedia.com/our-expertise/mediaadvertising/)
    - [Digital Media](https://mssmedia.com/our-expertise/digital-advertising-management/)
    - [Public Relations](https://mssmedia.com/our-expertise/public-relations/)
    - [Campus Marketing](https://info.mssmedia.com/campus-marketing)
    - [Higher Ed Marketing](https://info.mssmedia.com/higher-ed-pillar-content)
    - [Property Marketing](https://info.mssmedia.com/property-marketing)
- [Government](https://mssmedia.com/government)
- [Work](https://mssmedia.com/our-work/)
- [About](https://mssmedia.com/about/)
- [Blog](https://info.mssmedia.com/blog)
- [Let's Collaborate](https://mssmedia.com/lets-collaborate/)

### EXPERT PERSPECTIVES

# Newsworthy + Notable

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##### + Barbara Gretsch, CEO wrote:

[![Mobile phone with landing page for University of Houston](https://info.mssmedia.com/hubfs/Mock%20Up%20Images/UH%20Nursing/CaseStudies%20For%20Website3.jpg)](https://info.mssmedia.com/blog/how-to-increase-college-enrollment-with-advertising)

## [How To Increase College Enrollment With Advertising](https://info.mssmedia.com/blog/how-to-increase-college-enrollment-with-advertising)

Despite the [growing number](https://hechingerreport.org/panicked-universities-in-search-of-students-are-adding-thousands-of-new-majors/) of majors and universities throughout the United States, college enrollment has experienced a decline in recent years, according to the [National Student Clearinghouse Research Center](https://nscresearchcenter.org/report-search/). Here at MSSmedia, we deliver college recruitment campaigns that help increase college enrollment, in addition to promoting specific majors, programs and recreational activities on campuses.

[Read More](https://info.mssmedia.com/blog/how-to-increase-college-enrollment-with-advertising)

##### + Popular Topics

[Campus Media](https://info.mssmedia.com/blog/tag/campus-media)

[Digital Media](https://info.mssmedia.com/blog/tag/digital-media)

[Media + Advertising](https://info.mssmedia.com/blog/tag/media-advertising)

[Millennials + Gen Z](https://info.mssmedia.com/blog/tag/millennials-gen-z)

[Marketing Toolkit](https://info.mssmedia.com/blog/tag/marketing-toolkit)

[Higher Ed Marketing](https://info.mssmedia.com/blog/tag/higher-ed-marketing)

[Public Relations](https://info.mssmedia.com/blog/tag/public-relations)

[Property Marketing](https://info.mssmedia.com/blog/tag/property-marketing)

##### + Search

### BE IN THE KNOW

We deliver the latest media tips + insider marketing advice straight to your inbox.

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##### Recent Posts by Barbara Gretsch, CEO

[![Sad woman with depression sitting on the floor](https://info.mssmedia.com/hubfs/Stock%20images/Sad%20woman%20with%20depression%20sitting%20on%20the%20floor.jpeg)](https://info.mssmedia.com/blog/campus-advertising-tips/increase-suicide-awareness-with-ooh)

## [How to Increase Suicide Awareness with OOH Advertising](https://info.mssmedia.com/blog/campus-advertising-tips/increase-suicide-awareness-with-ooh)

Suicide is a leading cause of death, with nearly 800,000 deaths around the world every year, according to the [World Health Organization](https://www.who.int/news-room/fact-sheets/detail/suicide). The Centers for Disease Control and Prevention states that...

[Read More](https://info.mssmedia.com/blog/campus-advertising-tips/increase-suicide-awareness-with-ooh)

[![Mobile App Reach](https://info.mssmedia.com/hubfs/Stock%20images/Biker%20couple%20using%20mobile%20phone%20in%20countryside.jpeg)](https://info.mssmedia.com/blog/amplify-your-college-marketing-with-apps)

## [Amplify Your Campus Marketing Campaign with Mobile Apps](https://info.mssmedia.com/blog/amplify-your-college-marketing-with-apps)

Did you know that college students in the United States have [over $500 billion](https://www.lexingtonlaw.com/blog/credit-cards/college-student-spending-habits.html#:~:text=College%20students%20had%20%24574%20billion,jobs%20to%20cover%20these%20costs.) in spending power? Therefore, gaining the attention of the millions that make up this audience is vital for a wide...

[Read More](https://info.mssmedia.com/blog/amplify-your-college-marketing-with-apps)

[![mobile phone with audio stats](https://info.mssmedia.com/hubfs/Stock%20images/mobile%20phone%20with%20channel%20subscriber%20stats.jpg)](https://info.mssmedia.com/blog/audio-advertising-a-highly-effective-new-marketing-channel)

## [Audio Advertising: A Highly Effective New Marketing Channel](https://info.mssmedia.com/blog/audio-advertising-a-highly-effective-new-marketing-channel)

In today’s [digital world](https://info.mssmedia.com/blog/digital-advertising-experts/how-digital-advertising-is-changing-consumer-habits), traditional advertising methods are no longer enough to maintain competitiveness in the media and marketing space. Every day, people consume advertisements through a variety...

[Read More](https://info.mssmedia.com/blog/audio-advertising-a-highly-effective-new-marketing-channel)

[All posts](https://info.mssmedia.com/blog/all) [Next](https://info.mssmedia.com/blog/author/barbara/page/2)

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Government, Real Estate & Lifestyle.

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