As a society, we are now firmly ensconced in the digital age. In this highly dynamic landscape, emerging digital technologies and platforms have an increasingly important role to play in the world of marketing. Making use of new and trending platforms is especially important when trying to engage young adults. Discover effective ways to integrate emerging media into your university advertising efforts.
Online advertising is a multi-faceted component of digital campus marketing efforts. It aims to reach university students through ads on web browsers, social media platforms and other websites....
As campus media specialists, we’ve worked on thousands of student-centered campaigns. When you’re trying to get young adult heads in beds, you know how important it is to share leasing information...
Today’s post in our successful campus media campaigns series explores how Rutgers School of Management and Labor Relations reached tens of thousands of college students every day with compelling and...