The spring back-to-school season is a great time for businesses to reach out to college students. Scholars are often looking for new products and services as they head into second semester. This is also a time when many young adults are making decisions about their future. Let’s explore why university ads are important for spring back-to-school marketing.
While undergraduate programs have struggled with declining enrollments, the overall graduate recruitment picture is fairly positive. Most institutions are seeing post grad program applications remain...
In today's digital age, it's easy to forget about the power of traditional advertising. But for businesses targeting students, conventional campus ads can be an extremely effective marketing tactic....
As a society, we are now firmly ensconced in the digital age. In this highly dynamic landscape, emerging digital technologies and platforms have an increasingly important role to play in the world of...