---
title: Marketing News & Events | MSSmedia | Marketing (16)
description: Team marketing brings you the best of news and commentary (16)
---

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##### + Marketing wrote:

[![young adult taking a selfie (social media habits of college students)](https://info.mssmedia.com/hubfs/Portrait%20of%20a%20young%20attractive%20woman%20making%20selfie%20photo%20on%20smartphone%20isolated%20on%20a%20white%20background.jpeg)](https://info.mssmedia.com/blog/social-media-habits-of-college-students-vary-by-age)

## [The Social Media Habits of College Students Vary by Age](https://info.mssmedia.com/blog/social-media-habits-of-college-students-vary-by-age)

While [most](https://www.beresfordresearch.com/age-range-by-generation/) college students today are members of Generation Z, millennials are still heavily represented. While these neighboring cohorts have similar digital media preferences, there are some important differences for marketers to keep in mind. Explore the social media habits of college students by generation to maximize your campus marketing campaign results.

[Read More](https://info.mssmedia.com/blog/social-media-habits-of-college-students-vary-by-age)

##### + Popular Topics

[Campus Media](https://info.mssmedia.com/blog/tag/campus-media)

[Digital Media](https://info.mssmedia.com/blog/tag/digital-media)

[Media + Advertising](https://info.mssmedia.com/blog/tag/media-advertising)

[Millennials + Gen Z](https://info.mssmedia.com/blog/tag/millennials-gen-z)

[Marketing Toolkit](https://info.mssmedia.com/blog/tag/marketing-toolkit)

[Higher Ed Marketing](https://info.mssmedia.com/blog/tag/higher-ed-marketing)

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##### Recent Posts by Marketing

Team marketing brings you the best of news and commentary

[![Live campaign image - TIAA bus card on USC bus.](https://info.mssmedia.com/hubfs/Live%20Campaign%20Images/UH%20-%20Live%20Nation%201%202024%20-%20245-B.png)](https://info.mssmedia.com/blog/successful-campus-media-campaigns-live-nation)

## [Successful Campus Media Campaigns: Live Nation](https://info.mssmedia.com/blog/successful-campus-media-campaigns-live-nation)

Today’s post in our successful campus media campaigns series explores how Live Nation Entertainment is reaching tens of thousands of students with compelling messaging, creating awareness and driving...

[Read More](https://info.mssmedia.com/blog/successful-campus-media-campaigns-live-nation)

[![Person holding mobile phone with TikTop logo on screen (social media habits of college students)](https://info.mssmedia.com/hubfs/Tik%20Tok%20Advertising.jpeg)](https://info.mssmedia.com/blog/social-media-habits-of-college-students-by-platform-tiktok)

## [Social Media Habits of College Students by Platform: TikTok](https://info.mssmedia.com/blog/social-media-habits-of-college-students-by-platform-tiktok)

Almost [eighty percent](https://www.forbes.com/advisor/business/social-media-statistics/) of small businesses use social media to connect with their customers. And with good reason! Nearly 5 billion people access social platforms regularly, and that number continues...

[Read More](https://info.mssmedia.com/blog/social-media-habits-of-college-students-by-platform-tiktok)

[![Live campaign image - TIAA bus card on USC bus.](https://info.mssmedia.com/hubfs/Mock%20Up%20Images/UIC%20-%20UI%20Health%203%202023-3%20%28136-C%29%20crop.jpg)](https://info.mssmedia.com/blog/successful-campus-media-campaigns-ui-health)

## [Successful Campus Media Campaigns: UI Health](https://info.mssmedia.com/blog/successful-campus-media-campaigns-ui-health)

Today’s post in our successful campus media campaigns series explores how the University of Illinois Hospital & Health Sciences System (UI Health) is reaching tens of thousands of students, faculty...

[Read More](https://info.mssmedia.com/blog/successful-campus-media-campaigns-ui-health)

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