The United States is the largest digital advertising market in the world. Spending in this sector is projected to reach $200 billion by 2025. To maximize return on their digital campus advertising investment, those advertising to university students must utilize emerging media platforms. Learn how Snapchat ads can help reach and engage younger generations.
Today’s post in our successful campus media campaigns series explores how the University of Southern California’s Office of Campus Wellbeing & Education reached hundreds of thousands of college...
In today's digital age, marketers have access to a vast array of tools and tactics to reach their target audience. One of the most important marketing strategies is to create frequent exposure to...
You’ve got an important event coming up. It could be a concert, athletic competition, lecture, annual sale, open house or anything in between. You’ve reserved a space, hired staff and created a...