It’s no secret that COVID has strongly impactedmarketing campaigns over the past few years. While digital advertising has grown in strength and popularity, traditional media hasn’t had the same success rate. We know many of you are wondering, is COVID still affecting campus advertising outcomes?
Today’s post in our successful campus media campaigns series explores three highly effective Army National Guard branding and recruitment campaigns. Apply these techniques to build brand awareness...
Targeting adult learners is one of the most powerful ways to recruit college students in the current climate. But what are the best ways to incorporate this tactic into strategic marketing for...
Do you know you should be advertising to university students but you’re not sure how to advertise on campus? Have you tried college media strategies in the past and been underwhelmed with the...