For the first time since the start of the COVID-19 pandemic, the current state of higher education enrollment is brightening. While competition for student recruitment and retention remains serious and budgets continue to be low, undergraduate enrollment is growing. Let’s explore the most effective ways to conduct student recruitment campaigns in the current climate.
Today we share with you the third post in our successful campus media campaign case study series. Achieve campus advertising success with the University Village Towson housing communication campaign...
We’ve discussed the continuing benefits of traditional campus media, but we’re also well aware that the vast majority of university attendees are deeply enmeshed in the digital landscape, making...
As we recently discussed, college back-to-school advertising is an important long-term proposition for many businesses. Incorporate these three college back-to-school marketing strategies to...