The visual impact of traditional campus media delivers excellent bang for your buck. From bike shelters to newspaper kiosks to bus wraps, offline campus ads have the power to gain outstanding exposure and impressions. As one of the first advertising touchpoints, physical media increases brand awareness and recognition. Learn how and why to incorporate OOH ads into your traditional campus media campaigns.
To advertise to students effectively, you must understand the best ways to reach and influence them. Because this target audience spends so much time on social media, it’s essential that you...
Today’s post in our successful campus media campaigns series explores how TIAA reached a myriad of university faculty and staff every day with compelling messaging, driving awareness and action...
Today’s post in our successful campus media campaigns series explores how the USC Center for Diversity and Democracy reaches thousands of college students every day with compelling messaging, driving...