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Our recent look at the current state of higher ed enrollment covered the challenges of recruiting college students in 2022 and some of the best ways to overcome those issues. As we discussed, digital advertising may be the most important part of a successful student recruitment campaign. Social media is a key component of productive online advertising. Discover five winning social media marketing strategies to increase college enrollment.

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Successful Campus Media Campaigns: Greystar's 24 Jones

It’s time for another post in our successful campus media campaigns case study series! Today we explore how a Greystar rental property achieved full occupancy through an integrated campus media...

Why Advertising at University of Illinois Chicago (UIC) Is Valuable

University of Illinois Chicago is Chicago’s largest and most diverse university. They’ve been named a top 25 public university and a top 10 best value college by the Wall Street Journal, as well...

students walking

Student Recruitment: The Current State of Higher Ed Enrollment

For the first time since the start of the COVID-19 pandemic, the current state of higher education enrollment is brightening. While competition for student recruitment and retention remains serious...