As one of the first advertising touchpoints, physical media increases brand awareness and recognition. Digital out-of-home advertising combines the advantages of modern technology with the best aspects of traditional media. Incorporate DOOH ads into your traditional campus media campaigns today!
Young adults spend huge amounts of time on new and trending digital media platforms. If you’re looking to drive engagement with this key demographic, you must take advantage of these forums. In this...
Today’s post in our successful campus media campaigns series explores how how several clinical research organizations reach college students across the country with compelling messaging, driving...
While most college students today are members of Generation Z, millennials are still heavily represented. While these neighboring cohorts have similar digital media preferences, there are some...