--- title: Marketing News & Events | MSSmedia | Campus Media (5) description: Campus Media | Updates from the MSSmedia team related to our industry, our company and our customers' success stories (5) --- [![MSSmedia](https://info.mssmedia.com/hubfs/MSSmedia_February2020/Images/ico_logo.svg "MSSmedia")](https://mssmedia.com) - [Expertise](https://mssmedia.com/our-expertise/) - [Media + Advertising](https://mssmedia.com/our-expertise/mediaadvertising/) - [Digital Media](https://mssmedia.com/our-expertise/digital-advertising-management/) - [Public Relations](https://mssmedia.com/our-expertise/public-relations/) - [Campus Marketing](https://info.mssmedia.com/campus-marketing) - [Higher Ed Marketing](https://info.mssmedia.com/higher-ed-pillar-content) - [Property Marketing](https://info.mssmedia.com/property-marketing) - [Government](https://mssmedia.com/government) - [Work](https://mssmedia.com/our-work/) - [About](https://mssmedia.com/about/) - [Blog](https://info.mssmedia.com/blog) - [Let's Collaborate](https://mssmedia.com/lets-collaborate/) ### EXPERT PERSPECTIVES # Newsworthy + Notable [![GET ON THE LIST](https://no-cache.hubspot.com/cta/default/6893619/4683e63f-355f-429d-a3e8-d190eea5d50a.png)](https://cta-redirect.hubspot.com/cta/redirect/6893619/4683e63f-355f-429d-a3e8-d190eea5d50a) ##### + Campus Media (5) [![how to advertise on campus - a woman thinking with two arrows and a question mark above her head](https://info.mssmedia.com/hubfs/Pretty%20young%20woman%20making%20a%20decision%20with%20arrows%20and%20question%20mark%20above%20her%20head.jpeg)](https://info.mssmedia.com/blog/how-to-advertise-on-campus-digital-marketing-vs-ooh-advertising) ## [How To Advertise On Campus: Digital Marketing vs. OOH Advertising](https://info.mssmedia.com/blog/how-to-advertise-on-campus-digital-marketing-vs-ooh-advertising) Reaching today's college students requires a smart, multi-faceted approach. Forget relying solely on flyers tacked to notice boards. The modern campus is a dynamic environment brimming with digital natives. So when considering how to advertise on campus, you'll inevitably face a key question. How to advertise on campus most effectively - digital marketing or out-of-home (OOH) advertising? Read on for the answer! [Read More](https://info.mssmedia.com/blog/how-to-advertise-on-campus-digital-marketing-vs-ooh-advertising) ##### + Popular Topics [Campus Media](https://info.mssmedia.com/blog/tag/campus-media) [Digital Media](https://info.mssmedia.com/blog/tag/digital-media) [Media + Advertising](https://info.mssmedia.com/blog/tag/media-advertising) [Millennials + Gen Z](https://info.mssmedia.com/blog/tag/millennials-gen-z) [Marketing Toolkit](https://info.mssmedia.com/blog/tag/marketing-toolkit) [Higher Ed Marketing](https://info.mssmedia.com/blog/tag/higher-ed-marketing) [Public Relations](https://info.mssmedia.com/blog/tag/public-relations) [Property Marketing](https://info.mssmedia.com/blog/tag/property-marketing) ##### + Search ### BE IN THE KNOW We deliver the latest media tips + insider marketing advice straight to your inbox. [![GET ON THE LIST](https://no-cache.hubspot.com/cta/default/6893619/4683e63f-355f-429d-a3e8-d190eea5d50a.png)](https://cta-redirect.hubspot.com/cta/redirect/6893619/4683e63f-355f-429d-a3e8-d190eea5d50a) ##### + campus-media [![Your Marketing Approach: 5 Mistakes to Avoid When Choosing a Campus Agency - a group of business women collaborating](https://info.mssmedia.com/hubfs/Images%20Jul2020/Teamwork/Shay_Studios_Miami-132.jpg)](https://info.mssmedia.com/blog/5-mistakes-to-avoid-when-choosing-a-campus-agency) ## [5 Mistakes to Avoid When Choosing a Campus Agency](https://info.mssmedia.com/blog/5-mistakes-to-avoid-when-choosing-a-campus-agency) Campus marketing is a unique beast. It's about connecting with a specific, discerning and highly networked demographic. Many businesses recognize the immense potential of this market and seek out... [Read More](https://info.mssmedia.com/blog/5-mistakes-to-avoid-when-choosing-a-campus-agency) ##### + campus-media [![customized campus media campaign - a bus wrap Lyft advertisement](https://info.mssmedia.com/hubfs/Candid%20image%20of%20a%20group%20with%20succesful%20business%20people%20caught%20in%20an%20animated%20brainstorming%20meeting.jpeg)](https://info.mssmedia.com/blog/level-up-your-on-campus-recruiting-student-media-influencers-are-your-secret-weapon) ## [Level Up Your On-Campus Recruiting: Student Media & Influencers Are Your Secret Weapon](https://info.mssmedia.com/blog/level-up-your-on-campus-recruiting-student-media-influencers-are-your-secret-weapon) In today's competitive landscape, on-campus recruiting demands more than just a table at the career fair. To truly connect with the next generation of top talent, companies need to speak their... [Read More](https://info.mssmedia.com/blog/level-up-your-on-campus-recruiting-student-media-influencers-are-your-secret-weapon) ##### + campus-media [![customized campus media campaign - a bus wrap Lyft advertisement](https://info.mssmedia.com/hubfs/Mock%20Up%20Images/Lyft/CaseStudies_Lyft2.jpg)](https://info.mssmedia.com/blog/5-ways-to-craft-a-dynamite-customized-campus-media-campaign) ## [5 Ways to Craft a Dynamite Customized Campus Media Campaign](https://info.mssmedia.com/blog/5-ways-to-craft-a-dynamite-customized-campus-media-campaign) Let's face it, blasting the same generic message to every student on campus is about as effective as shouting into the wind. Today's students are savvy, bombarded with information and they crave... [Read More](https://info.mssmedia.com/blog/5-ways-to-craft-a-dynamite-customized-campus-media-campaign) [Previous](https://info.mssmedia.com/blog/tag/campus-media/page/4) [All posts](https://info.mssmedia.com/blog/all) [Next](https://info.mssmedia.com/blog/tag/campus-media/page/6) Media + PR agency specializing in Education, Government, Real Estate & Lifestyle. © 2026 MSSmedia