+ Campus Media (6)

Today’s post in our successful campus media campaigns series explores how how several clinical research organizations reach college students across the country with compelling messaging, driving website traffic and trial enrollment. Learn how to create equally successful campus recruitment campaigns.

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+ campus-media
young adult taking a selfie (social media habits of college students)

The Social Media Habits of College Students Vary by Age

While most college students today are members of Generation Z, millennials are still heavily represented. While these neighboring cohorts have similar digital media preferences, there are some...

+ campus-media
Live campaign image - TIAA bus card on USC bus.

Successful Campus Media Campaigns: Live Nation

Today’s post in our successful campus media campaigns series explores how Live Nation Entertainment is reaching tens of thousands of students with compelling messaging, creating awareness and driving...

+ campus-media
Person holding mobile phone with TikTop logo on screen (social media habits of college students)

Social Media Habits of College Students by Platform: TikTok

Almost eighty percent of small businesses use social media to connect with their customers. And with good reason! Nearly 5 billion people access social platforms regularly, and that number continues...