+ Digital Media (2)

To engage young adults, businesses must utilize new platforms. In the latest installment of our “Advertise to Students with Emerging Media” series, we explore Twitch. Looking to reach a wide swath of the college-age audience? Include this popular streaming platform in your digital campus advertising campaign.

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+ digital-media
MSSmedia successful campus media campaign - Maryland Jockey Club digital advertising - multiple digital display ads

Successful Campus Media Campaigns: Maryland Jockey Club

Today’s post in our successful campus media campaigns series explores how Maryland Jockey Club reached students at over twenty universities, driving event attendance and maximizing ROI. Learn how...

+ digital-media
Graphic showing young adult reactions to Instagram (Advertise to Students with Emerging Media)

Advertise to Students with Emerging Media: Instagram

The latest post in our “Advertise to Students with Emerging Media” series explores Instagram. Learn the most effective ways to reach and engage campus audiences with this popular platform.

+ digital-media
Young woman holding shopping bags smiles while looking at mobile phone (advertise to students with emerging media).

Advertise to Students with Emerging Media: Snapchat

Digital marketing has become increasingly commonplace. The majority of adults use Facebook, YouTube and Google. Search and display ads proliferate. But although these platforms are used by the vast...