---
title: Marketing News & Events | MSSmedia | Higher Ed Marketing (2)
description: Higher Ed Marketing | Updates from the MSSmedia team related to our industry, our company and our customers' success stories (2)
---

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##### + Higher Ed Marketing (2)

[![Image of a globe surrounded by buildings, clouds, etc. representing international student recruitment.](https://info.mssmedia.com/hubfs/Earth%20planet%20on%20white%20background%20with%20pencil%20sketches.%20Elements%20of%20this%20image%20are%20furnished%20by%20NASA.jpeg)](https://info.mssmedia.com/blog/should-you-prioritize-international-student-recruitment)

## [Should you prioritize international student recruitment?](https://info.mssmedia.com/blog/should-you-prioritize-international-student-recruitment)

In today's interconnected world, universities are increasingly looking beyond the country’s for students. International student recruitment has become a significant strategy for many institutions, but is it the right move for your school? Let’s explore the pros and cons of international student recruitment.

[Read More](https://info.mssmedia.com/blog/should-you-prioritize-international-student-recruitment)

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[Higher Ed Marketing](https://info.mssmedia.com/blog/tag/higher-ed-marketing)

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##### + Search

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##### + higher-ed-marketing

[![](https://info.mssmedia.com/hubfs/Businessman%20considering%20a%20brainstorm%20for%20marketing%20in%20cloudy%20landscape.jpeg)](https://info.mssmedia.com/blog/higher-education-digital-marketing-agencies-are-they-worth-it)

## [Higher Education Digital Marketing Agencies - Are They Worth It?](https://info.mssmedia.com/blog/higher-education-digital-marketing-agencies-are-they-worth-it)

Recruiting college students is challenging at the best of times. Today’s university marketing departments are facing a tumultuous environment and an extremely competitive marketplace. Enlisting the...

[Read More](https://info.mssmedia.com/blog/higher-education-digital-marketing-agencies-are-they-worth-it)

##### + higher-ed-marketing

[![](https://info.mssmedia.com/hubfs/Misc%20Images/60255e7341de62c988dd08aa_DigitalAdvertising.jpg)](https://info.mssmedia.com/blog/top-student-recruitment-strategies-testimonials-influencer-marketing)

## [Top Student Recruitment Strategies: Testimonials & Influencer Marketing](https://info.mssmedia.com/blog/top-student-recruitment-strategies-testimonials-influencer-marketing)

In today's [competitive higher education landscape](https://info.mssmedia.com/blog/student-recruitment-the-current-state-of-higher-ed-enrollment), attracting college applicants requires more than just a fancy brochure and a website. Students have a wealth of options, and they're looking for...

[Read More](https://info.mssmedia.com/blog/top-student-recruitment-strategies-testimonials-influencer-marketing)

##### + higher-ed-marketing

[![](https://info.mssmedia.com/hubfs/Mock%20Up%20Images/FSU%20College%20of%20Business/FSU%20Mock%20Up%20-%20clipped.jpeg)](https://info.mssmedia.com/blog/graduate-recruitment-7-marketing-strategies-to-increase-enrollment)

## [Graduate Recruitment - 7 Marketing Strategies to Increase Enrollment](https://info.mssmedia.com/blog/graduate-recruitment-7-marketing-strategies-to-increase-enrollment)

While undergraduate programs have struggled with declining enrollments, the overall graduate recruitment picture is [fairly positive](https://www2.winona.edu/gradstudies/media/best-practices-in-graduate-student-recruitment-final.pdf). Most institutions are seeing post grad program applications remain...

[Read More](https://info.mssmedia.com/blog/graduate-recruitment-7-marketing-strategies-to-increase-enrollment)

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