A group of distinguished instructors recently reviewed current trends to predict what higher education might look like by 2025. Not only does their analysis suggest the ways that institutions may need to change to meet the needs of students and faculty, it also indicates the future direction of higher education advertising. Use these findings to plan your long-term marketing strategy.
The number of people who began college but left without a degree grew to 39 million in 2020, an increase of almost nine percent in two years. Reaching out to this growing population is not only an...
The sooner you begin marketing to high school students, the more likely they are to enroll. Early contact builds awareness and excitement for the possibilities of both higher education and college...
The vast majority of potential college students spend a significant amount of time on their smartphones, making mobile marketing a vital part of your enrollment efforts. Learn how to create a...