In today’s crowded higher education marketplace, it’s not enough to simply offer the degrees and programs that applicants are looking for. You need to attract attention to your institution – both the tangible benefits it offers and the intangible assets that set it apart.
The public image you create and promote is vital to recruiting students. In fact, PR for higher education takes a starring role among the top strategies for increasing student enrollment. Learn the best PR tactics for optimizing your university branding campaign.
