Each fall, millions of students attending U.S. colleges and universities contribute over 400 billion dollars in spending power. As students flock to campuses nationwide, there are endless opportunities for advertisers to capture the attention of these Millennial and Gen Z buyers. For over 15 years, MSSmedia has been working with clients to help execute successful campus campaigns and tap into this pool of wealth.
Most people don’t realize how much food they throw away every day. Did you know approximately 1.3 billion tons of food is wasted every year? Food waste has become a controversial issue, so...
Back to school time is around the corner, which means that businesses and retailers need to start thinking of the best marketing and advertising strategies to target students on campuses nationwide.
Each fall, millions of students attending U.S. colleges and universities carry more than $400 billion in spending power. As students flock to campuses nationwide, there are endless opportunities for...