Today’s post in our successful campus media campaigns series explores how Tulane University reached thousands of college students every day with compelling and informative messaging, driving program and event awareness. Learn how campus advertising can do the same for your organization.
What is marketing? More than a series of one-off campaigns or initiatives, marketing is the glue that holds everything together - from your product or service to your customer experience to your...
The spring back-to-school season is a great time for businesses to reach out to college students. Scholars are often looking for new products and services as they head into second semester. This is...
In today's digital age, it's easy to forget about the power of traditional advertising. But for businesses targeting students, conventional campus ads can be an extremely effective marketing tactic....