There are those that think traditional media is dead and digital advertising is the only way to go. However, out-of-home (OOH) advertising still has an important role to play in many campaigns. In fact, one of the best ways to maximize the effect of almost any ad campaign is to incorporate both traditional and digital media tactics (particularly mobile). Discover why it’s imperative that you incorporate mobile tactics into any modern OOH advertising campaign.
So far, our “Recruiting Students” blog series has covered the building blocks and step-by-step process of creating a successful student recruitment campaign. We’ve also looked at best practices for...
Mobile marketing (which began with SMS text messaging in the early 2000’s) continues to expand in methodology, functionality, reach, and popularity. Join us for an overview of this extensive sector...
Recently we interviewed one of our team experts about a newly published case study that demonstrates how our proven property marketing process works for a specific student housing property. Today...