Most companies in business today understand the necessity of digital marketing and are looking for ways to boost rankings for their websites. This is a complicated undertaking with many aspects to consider. For years, categorizing and tagging one’s online content was seen as an important piece of this puzzle. However, best practices change rapidly in the world of internet marketing, and this area is no exception. Keep reading to learn the best way to use categories and tags to improve your SEO rankings today. The answer will surprise you!