How To Succeed in Business Leadership

Posted by: Marketing

In our almost two decades in business, MSS Media has served an abundance of satisfied clients, optimized thousands of campaigns, and been named one of the best places to work by PR Week. Recently Barbara Gretsch, MSS Media’s CEO and managing partner, was pleased to share her thoughts on overcoming the challenges of business leadership with Authority Magazine (a Medium publication).


The resulting article is part of Authority Magazine’s highly informative series entitled “5 Things I Wish Someone Told Me Before I Began Leading My Company”. From the inspiration behind MSS Media, through rookie mistakes and growing pains, to succeeding in the midst of even the most difficult times, Barbara covers every stage of developing both as a firm and as a business leader.


“All businesses encounter ups and downs. Effective leaders possess the ability to remain optimistic even in the most challenging times.” 


In addition to discussing five things she wishes someone told her before she took on a leadership role, Barbara reflects on some advice she wishes she hadn’t followed, three character traits she believes have contributed to her success, tips to avoid burnout, the most common mistakes she’s seen people make when starting a company, and ways to make a company stand out from the competition.


+ Read the complete Authority Magazine article.


Here at MSS Media, Inc., we’ve been providing Education, Government, Real Estate & Lifestyle clients with succinct, optimized, and successful marketing solutions for more than 15 years. Consider MSS Media, Inc a full-service, one-stop shop for all your Media and Public Relations needs. Your goals are our motivation. And our mission is to propel your message, further and faster, to achieve the outcomes you’re looking for. If you found this blog post helpful, please share!

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