+ Campus Media (3)

Social media accounted for a third of all digital advertising spending in 2022. And with good reason! Almost 5 billion people across the world use social media, and that number continues to increase. As we discussed recently, emerging media is a critical component of successful digital campus advertising campaigns. Discover what TikTok ads can contribute to your marketing efforts.

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+ campus-media

Digital Campus Advertising by Platform: Snapchat

The United States is the largest digital advertising market in the world. Spending in this sector is projected to reach $200 billion by 2025. To maximize return on their digital campus advertising...

+ campus-media

Successful Campus Media Campaigns: USC Campus Wellbeing and Education

Today’s post in our successful campus media campaigns series explores how the University of Southern California’s Office of Campus Wellbeing & Education reached hundreds of thousands of college...

+ campus-media

Promote Events on Campus with Powerful College Media Strategies

You’ve got an important event coming up. It could be a concert, athletic competition, lecture, annual sale, open house or anything in between. You’ve reserved a space, hired staff and created a...