The benefits of campus marketing campaigns are many, but where to focus your efforts? With almost 6,000 post-secondary institutions in the United States, it can be hard to choose the right areas to target. Let’s explore the best colleges for advertising to students.
In today's hyper-competitive advertising landscape, simply throwing money at ad campaigns is no longer a winning strategy. To truly succeed, businesses must utilize facts and figures to optimize...
To understand how and why to advertise to college students, you must understand the current state of the campus marketplace. While the higher education sector has faced difficult times in recent...
Looking to make an advertising splash? Consider a campus takeover event! Designed to increase brand awareness among young adults, this high impact tactic is one of the most effective traditional...