---
title: Marketing News & Events | MSSmedia | Marketing Toolkit (4)
description: Marketing Toolkit | Updates from the MSSmedia team related to our industry, our company and our customers' success stories (4)
---

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##### + Marketing Toolkit (4)

[![Students walking on campus at Rutgers University](https://info.mssmedia.com/hubfs/Misc%20Images/Rutgers_Students.jpg)](https://info.mssmedia.com/blog/why-advertising-at-rutgers-university-is-valuable)

## [Why Advertising at Rutgers University Is Valuable](https://info.mssmedia.com/blog/why-advertising-at-rutgers-university-is-valuable)

[Rutgers](https://www.rutgers.edu/), The State University of New Jersey, stands among America’s highest-ranked, most diverse public research universities. As the oldest, largest, and top-ranked public university in the New York/New Jersey metropolitan area, it offers incredible opportunities for campus marketing. Discover the plethora of reasons why advertising at Rutgers University is valuable.

[Read More](https://info.mssmedia.com/blog/why-advertising-at-rutgers-university-is-valuable)

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[Marketing Toolkit](https://info.mssmedia.com/blog/tag/marketing-toolkit)

[Higher Ed Marketing](https://info.mssmedia.com/blog/tag/higher-ed-marketing)

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##### + marketing-toolkit

[![Students on campus at UCLA](https://info.mssmedia.com/hubfs/Live%20Campaign%20Images/UCLA%20-%202020%20%281%29.jpg)](https://info.mssmedia.com/blog/traditional-campus-media-why-use-ooh/dooh-transit-ads-postering)

## [Traditional Campus Media: Why Use OOH/DOOH, Transit Ads & Postering](https://info.mssmedia.com/blog/traditional-campus-media-why-use-ooh/dooh-transit-ads-postering)

The [visual impact](http://www.ijsrp.org/research-paper-0415/ijsrp-p4044.pdf) of traditional campus media delivers excellent bang for your buck. From bike shelters to newspaper kiosks to bus wraps, offline campus ads have the power to gain outstanding...

[Read More](https://info.mssmedia.com/blog/traditional-campus-media-why-use-ooh/dooh-transit-ads-postering)

##### + marketing-toolkit

[![Bus Shelter Advertising for the VCU School of Dentistry](https://info.mssmedia.com/hubfs/Live%20Campaign%20Images/VCU%20-%20School%20of%20Dentistry%20%282%29.jpg)](https://info.mssmedia.com/blog/higher-education-advertising-where-should-colleges-advertise)

## [Higher Education Advertising: Where Should Colleges Advertise?](https://info.mssmedia.com/blog/higher-education-advertising-where-should-colleges-advertise)

For colleges and university programs looking to[increase enrollment](https://info.mssmedia.com/higher-ed-pillar-content) in today’s market, paid ad campaigns are an excellent way to optimize ROI. The potential avenues for higher education advertising...

[Read More](https://info.mssmedia.com/blog/higher-education-advertising-where-should-colleges-advertise)

##### + marketing-toolkit

[![Infographic snippet of the value of campus advertising](https://info.mssmedia.com/hubfs/Infographic%20Snippets%20for%20Blog/MSS%20Media%20-%20Value%20of%20Campus%20Advertising.jpg)](https://info.mssmedia.com/blog/five-reasons-why-university-advertising-is-valuable)

## [Five Reasons Why University Advertising Is Valuable](https://info.mssmedia.com/blog/five-reasons-why-university-advertising-is-valuable)

In today's rapidly changing landscape, businesses often struggle to choose the marketing tactics that will help them achieve their desired results. Companies trying to reach younger audiences may be...

[Read More](https://info.mssmedia.com/blog/five-reasons-why-university-advertising-is-valuable)

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