+ Campus Media (21)

This week’s post in our successful campus media campaigns series explores how retail giant Target reached thousands of students with two successful back-to-school campus media campaigns. Learn how you can achieve your business goals with similar college media strategies.

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+ campus-media

Top College Media Strategies: Campus Audio Advertising

Audio streaming services continue to explode in popularity, especially among young adults. Spotify, Pandora, and other digital platforms are the preferred sources of audio information and...

+ campus-media

Four College Back-to-School Marketing Strategies for Spring

As we recently discussed, spring back-to-school advertising is an important long-term proposition for many businesses targeting college students (and their families). Incorporate these four college...

+ campus-media

Why Advertising to Students at Howard University Is Valuable

Founded in 1867, Howard University is a culturally rich and diverse university and one of the world's most prestigious destinations for professionals in health, science, engineering, art, law, and...