+ Digital Media (8)

Online advertising is a multi-faceted component of digital campus marketing efforts. It aims to reach university students through ads on web browsers, social media platforms and other websites. Google is one of the best online advertising channels today, and particularly relevant for a college audience. Learn how Google can galvanize your digital campus advertising campaign.

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+ digital-media

Campus Media: 5 Effective Ways to Share Rental Application Deadlines

As campus media specialists, we’ve worked on thousands of student-centered campaigns. When you’re trying to get young adult heads in beds, you know how important it is to share leasing information...

+ digital-media

How to Create Engaging Content for Any Target Market

In today's crowded marketplace, it's more important than ever to connect effectively with your ideal customer. But how do you do that? First and foremost, you must gain a thorough understanding of...

+ digital-media

Digital Campus Advertising by Platform: YouTube

Video is an incredibly effective advertising tool, especially for those looking to engage younger generations. In fact, members of Gen Z stream an average of 23 hours of video each week and YouTube...