+ Higher Ed Marketing (7)

We’ve covered the basics of creating a successful student enrollment campaign and we’ve taken a deep dive into several of the most important components of an effective college recruitment marketing strategy. Now we’re going to look at some of the marketing best practices our clients have incorporated. These tactics drive audience engagement and produce real results.

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3 Key Digital Marketing Solutions for Increasing Student Enrollment

Whether you’re recruiting students to your university or a specific major, graduate program, or other campus initiative, digital marketing solutions are non-negotiable. Earlier in our Recruiting...

+ higher-ed-marketing
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How to Increase Enrollment with an Integrated Marketing Strategy

In this installment of our Recruiting Students blog series, we complete the DISCOVER stage of marketing strategy development before moving on to stage two - CREATE. Here we discuss how and why to...

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What Is an Integrated Marketing Strategy and Why Do I Need One?

So far our “planning an effective modern marketing campaign” series has explored the preparatory work necessary for creating a potent marketing campaign. Our posts on developing a buyer persona for...