We know how importantadvertising to students is. But we also know the difficulties inherent in advertising to young adults. This is a tech savvy generation. Many don’t watch broadcast TV, listen to terrestrial radio or subscribe to cable. They’ve been taught to be skeptical of advertising and are well acquainted with the use of ad blockers. Fortunately there are many effective ways to reach this valuable audience.
Today’s post in our successful campus media campaigns series explores how GNC reached hundreds of thousands of college students with compelling and informative promotional messaging, driving...
Do you want to increase brand awareness and affinity, cultivate consideration, or boost enrollment or sales? Does your target audience include college students? Enlisting the help of a single skilled...
Today’s post in our successful campus media campaigns series explores how Amazon reached hundreds of thousands of college students with compelling and informative promotional messaging. Learn how...